CLIENT:
Verizon
PROJECT:
Action Hero
With Verizon Broadband, you don’t just watch
movies—you star in them. Designed to demonstrate the power of
broadband, visitors to the site can upload their photos and be
transformed into 3D action superheroes. Users also choose their own
action adventure, picking a bad guy to battle against, and selecting
scenes, dialogue, and music. At the end of the process, the site
renders a 2-minute high-quality CG movie staring the user and
reflecting their choices. The movie can then be downloaded and posted
to blogs, YouTube, etc.
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